Our Services

product & market strategy.

We work with brands beyond communication. We analyse products and market positioning to provide strategic recommendations for product improvement, line extensions and expansion into new markets.

  • Product & Offer Analysis

  • Product Positioning & Differentiation

  • Recommendations for Product Improvement

  • Line Extension & Range Development

  • Market Expansion Strategy

brand audit & media strategy.

We start with clarity. Strategy and audit services analyse your brand, positioning and media presence, identify opportunities and challenges, and define a clear strategic direction aligned with business objectives.

  • Brand & Media Audit

  • Social Media Audit

  • Strategic Positioning

  • Media & Communication Strategy

  • Go-to-Market Strategy

branding & identity.

We build brands as long-term systems rather than visual exercises. Our branding services focus on creating clear, consistent and recognisable identities that support positioning, perception and long-term brand value.

  • Branding & Rebranding

  • Visual Identity & Brand Systems

  • Brand Guidelines

  • Campaign & Launch Concepts

  • Brand Narrative & Messaging

websites & digital presence.

Websites are treated as central brand and communication assets. We analyse, design and develop digital experiences that reflect brand positioning, structure content and support strategic and business goals.

  • Website Audit & Strategic Recommendations

  • Website Design & Development

  • Brand-led UX & Content Architecture

Websites are developed only as part of a broader brand or media strategy.

content production.

We produce high-quality content aligned with brand strategy and visual direction. We develop creative concepts, oversee production processes and curate professional teams to ensure quality of the content.

  • Creative Concepts & Production Direction

  • Photo & Video Shoot Production

  • Copywriting and Translations

  • AI-powered content and Graphic Design

visual direction & concepts.

We translate brand strategy into tangible visual assets. This includes creative direction and the development of materials that support brand positioning across physical and digital touchpoints.

  • Brand Visual Concepts & Art Direction

  • Retail Vision & Brand Experiences

  • Packaging & Product Presentation Design

  • PR Mailings & Corporate Gifting

social media management.

Social media is managed as a strategic business asset. We focus on structure, consistency and long-term positioning rather than isolated content production or short-term trends.

  • Social Media & Content Strategy

  • Visual Concepts & Creative Direction

  • Content Production (copywriting, photo, video, graphics)

  • Ads Management

influencer content creation.

We create lifestyle content for influencers, creators, public figures and individuals building a personal brand. Our approach focuses on natural, engaging and platform-native content that feels effortless and professionally executed.

  • Lifestyle Photo & Video Content

  • Creative Direction & Planning

  • Video Editing & Delivery

  • Ongoing Content Support

influencer & ugc management.

We help brands build authentic collaborations with influencers, creators and UGC creators to increase brand awareness, engagement and trust. We manage every stage, from creator sourcing to UGC production.

  • Influencers Strategy & Creator Sourcing

  • Concepts & Creative Direction

  • Campaigns Management

  • Ambassador Program Development

fashion weeks coverage.

Our photographers and videographers capture street style, arrivals, fashion events and the atmosphere surrounding Fashion Week, delivering editorial-ready content for digital, social and print media.

  • Street Style Photo & Video

  • Fashion Event Coverage

  • Same-Day Content Delivery

  • Editorial-Ready Images & Video

ai & intelligent systems.

AI is integrated as a strategic tool to enhance processes, optimise content production, generate images and creative assets, and support communication systems while maintaining brand consistency and integrity.

  • AI-powered Content Creation

  • AI Visual & Video Concepts

  • AI Automation for Marketing & Communication

  • Custom AI Tools & Chatbots

events.

We design and deliver branded events from concept to execution. Our work covers event strategy, creative direction and branded environments, ensuring coherence, quality and alignment with brand positioning.

  • Event Strategy & Creative Concepts

  • Event Branding & Visual Identity

  • Concept-to-Execution Event Deliver

  • Event Direction & Coordination

Inquire

Follow us on Instagram @le.smm.paris

Collage of various images including a cityscape with a pyramid, a woman sitting with a deep neckline, a woman wearing floral shorts with text about brand strategy, an airplane window view, a woman in a swimsuit, a room with a fireplace and chairs, and a black and white close-up of a woman's face with hands covering her face.